A lot has been written the lasy year or so about ‘web 2.0′, ‘the long tail’, and the changes in the ways people interact with what they see online. What does that have to do with advertising mailers? Quite a bit, according to this series on Marigold Technologies’ Direct Marketing blog:

Direct mail meets Web 2.0

This entry was posted on Saturday, August 5th, 2006 at 6:57 am and is filed under Direct Marketing, ad mail, blogging, postal. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.