postalnews blog » Mystery shopper http://www.postalnewsblog.com more from postalnews.com Thu, 18 Mar 2010 16:48:35 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Something fishy about the Mystery Shopper program? http://www.postalnewsblog.com/2006/06/14/something-fishy-about-the-mystery-shopper-program/ http://www.postalnewsblog.com/2006/06/14/something-fishy-about-the-mystery-shopper-program/#comments Wed, 14 Jun 2006 11:06:20 +0000 brian http://www.postalnewsblog.com/2006/06/14/something-fishy-about-the-mystery-shopper-program/ That’s the accusation made by a reader at Postalmag.com.

I don’t know about fishiness, but one thing I’ve always been curious about is the correlation between Mystery Shopper scores and retail sales. Do we have numbers that prove that the program actually gets us more revenue? Exactly what is the level of increased retail revenue at offices with high scores?

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